As inflation continues to pressure households across the United States, the ability to spend money has shifted, especially as it relates to food. As a result, consumers continue to purchase food for at-home consumption. Inflation has also taken its toll on total food sales volume, but that doesn't mean shoppers are walking away. During this webinar, we will explore trends in the protein category regarding consumer preferences for value, choice, channels shopped, and overall spending habits, as well as define points of success for manufacturers and retailers to increase consumer traffic in the protein space.

Thank You to Our Generous Sponsor:

The meat industry is uniting for the future by committing to the Protein PACT, which provides robust metrics for continuous improvement in food safety, among other operational areas.