May 24th, 2022 | 1:00 PM ET
While nearly all American households purchase meat and poultry, many want to know more about how their food choices align with their values - including for their health, their communities, and the environment. Consumer research shows enormous benefits for meat consumption if consumers trust meat and poultry to align with their values - and similarly enormous risks if current levels of trust decline. This session will explain how supply chain partners are continuously improving to meet consumer and customer expectations, including transparent and comprehensive communications. Learn how meat companies and retailers are aligning on sustainability initiatives, working to accelerate progress toward global sustainable development goals, and amplifying our voices through the groundbreaking sector-wide Protein PACT for the People, Animals, and Climate of Tomorrow. Don’t miss this opportunity to learn how the industry is advancing business-critical priorities for you and for partners throughout the supply chain.
Thank you to our generous sponsor:
The meat industry is uniting for the future by committing to the Protein PACT, which provides robust metrics for continuous improvement in food safety, among other operational areas.
North American Meat Institute
Chief Strategy Officer
Eric Mittenthal is the Chief Strategy Officer at the North American Meat Institute (NAMI), previously serving as the organization’s vice president of public affairs since 2012. He leads the Meat Institute’s sustainability initiatives and also focuses on developing communications to bust myths on the role of meat in the diet and how meat is produced. Mittenthal joined NAMI from the International Food Information Council (IFIC) where he worked closely with dietitians and led IFIC’s efforts in communicating with journalists and influencers. Mittenthal moved to Washington D.C. following a career as a television reporter and producer in several markets around the country including Atlanta, Jacksonville, NC and Idaho Falls, ID. He graduated from Cornell University in Ithaca, NY with a Bachelor of Arts in Psychology and also received a Master’s degree in Biomedical Sciences from Eastern Virginia Medical School in Norfolk, VA.
Red Flag, Government Counsellors (IBC)
Head of Americas, President of International Business
Melissa leads integrated communications, public affairs, and advocacy strategies for Red Flag and IBC clients across the Americas and globally, with a particular focus on the intersection of policy and perception in agriculture, food, and consumer goods. Melissa began her career in the U.S. diplomatic service and, immediately before joining Red Flag, was Senior Director for Global Strategies at the Grocery Manufacturers Association (now the Consumer Brands Association).
Maple Leaf Foods
VP Sustainability & Shared Value
Tim Faveri is Vice President, Sustainability & Shared Value at Maple Leaf Foods. In this capacity, Tim leads the development and execution of the strategy and initiatives that deeply embed sustainability and shared value into Maple Leaf’s culture and business. Sustainability and shared value provide the framework for Maple Leaf’s purpose - Raise the Good in Food.
Tim is a seasoned business and sustainability professional and his specialties include sustainability strategy development and implementation; carbon management; corporate reporting / disclosure; stakeholder engagement; and supply chain and environmental risk assessment and verification. Prior to joining Maple Leaf, Tim was Director, Sustainability and Responsibility at Tim Hortons Inc., one of North America's largest publicly-traded restaurant chains and iconic Canadian companies.
Tim sits on the Board of Directors of Circular Materials Ontario. He holds a Bachelor’s degree (Biology) from Queen’s University and a Master’s of Health Science from University of Toronto.
CRYOVAC® brand food packaging, a division of Sealed Air, offers innovative materials, designs and total solutions that help processors, retailers, and brand owners protect food quality and safety, increase efficiency, and enhance sustainability throughout the global food supply chain.